Plastics and packaging
White paper outlining how much consumers are prepared to compromise.
With plastics and packaging high on both the public and corporate agendas, we explored the difference in attitudes towards plastics and recycling between millennials and the over 35’s. Our objective – to determine the extent to which consumers are willing to compromise lifestyle or pay more for a product with better environmental credentials, as well as uncover opportunities for NPD and innovation.
Download the full white paper here.
Haven't found what you were looking for?
Member area
All our services exclusive to Leatherhead members including helplines, white papers and training courses.
Member white papers
Head back to the list of our exclusive member white papers.
